Newsletters

Regularly showcase your expertise and share your vision with prospects or employees. Useful articles add weight to a marketing kit beyond a basic sales pitch.

Nicolai Law Letter
Square & Crescent

Brochures

Visually share what you do best. Reinforce your desired business perception.

Universal Tag brochure - Cover   Inside
Company Smith brochure - Cover   Inside   Inside 2
Central Mass Agency on Aging brochure - Cover   Inside   Inside 2

Website Content

Make sure site visitors understand what sets you apart.

Graham Huckins & Shepard
William Murphy

Media Relations

Every company has stories to tell. Share news items with your target market. Choice Words offers press releases and media placement services.

Release and media coverage for Institute for Global Leadership
WBJ Article for Morgan Construction: Page 1 - Page 2

In Other Words

Less traditional approaches to reaching your audience can be very effective -- postcard campaigns, sales letters, even customized postage meter messages. White papers, survey summaries convey industry knowledge.

Spoken Words

Consider phone scripts, public service announcements, informational CDs and "on hold" phone messages.

Email me for specific samples related to your communications challenge