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Make your words work for you. Jargon just doesn't sell. We can tell your story, tailored to your specific audience, to increase your visibility and your bottom line. If you want professional writers to tell your organization's story, choose Choice Words for compelling copy.
About Us |
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Allison Chisolm founded Choice Words in 1996. Before starting her own business, Allison was an editor with Harvard University and the University of Massachusetts Medical Center. She previously was a senior associate with Ogilvy Adams & Rinehart, where she served corporate and financial public relations clients in both New York and London.
Recipient of the Professional Communicator Award, Allison also received the New England Society for Healthcare Communications' Lamplighter Award. Past president of the Society of Professional Communicators and the Friends of Worcester Public Library, her commitment to education was recognized in 2005 with the Thomas Jefferson Award from Worcester Public Schools. A graduate of Princeton University, she is a member of the Worcester and Corridor Nine Chambers of Commerce.
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How We Work |
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 After careful consultation with our clients on their overall communications and marketing objectives, we produce newsletters, brochures, website content and many forms of collateral material to support those goals. We also undertake media relations campaigns as an element of a broader marketing plan.
Choice Words is owned by Allison Chisolm, an independent public relations counselor and freelance writer for academic, healthcare and business clients since 1996. She partners with other communications professionals to meet specific client needs, including market research, graphic design, photography, printing and advertising.
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The Company We Keep |
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To stay abreast of business developments and new contacts, we are members of both the Worcester Regional and Corridor Nine Chambers of Commerce. As part of our membership, we participate in the Worcester Business Referral Group II and co-chair a Business Owners' Dialogue group.
We also belong to the Worcester Economic Club, which has brought political, business and economic leaders to address its members since 1903.
For Corridor Nine, we belong to the School Business Partnership Committee, serving as a business liaison to the Calvin Coolidge Elementary School in Shrewsbury, and the Marketing Committee.
The Society of Professional Communicators is Worcester's oldest, continuously operating professional organization for local writers, editors, designers and printers. Allison has been a member since 1992.
Choice Words also shares its expertise with a number of non-profit organizations, including:
- Hartford Seminary, where Allison is a member of the Executive Committee and chairs the Board's Institutional Advancement Committee.
- A Christian Ministry in the National Parks, where Allison is a trustee and member of the Transition Committee as this organization seeks the third executive director in its 56-year history.
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